Westmore · UDRP decision
WIPO · Case No. D2012-2218

Legogirls.com

TransferWIPO-indexed · informational, not legal advice

The Panel ordered transfer of <legogirls.com>. It found the domain confusingly similar to the Complainant’s LEGO trademark because it incorporated the mark in its entirety and the addition of “girls” did not dispel the similarity. The Respondent had no demonstrated rights or legitimate interests, and the registration and use were in bad faith given the LEGO mark’s fame, the pay-per-click links, including potential links to competitors’ products, and the unanswered cease-and-desist communications.

Outcome
Transfer
At a glance
Provider
WIPO
Outcome
Transfer
Decision date
2012-12-20
Panelist(s)
Ulmer, Nicolas
Complainant
Lego Juris A/S
Respondent
Ni How
Counsel
Melbourne IT Digital Brand Services
Disputed domain(s)
legogirls.com
Citation weightCited by 4 later decisions · relies on 1 authority
Domain history UDRP Intelligence

The timeline behind legogirls.com

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Westmore reconstructs the full history behind legogirls.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:

Registration → decision → today timeline
Archived Wayback evidence of what the site showed
Registry bad-faith signals
The live current registrant
Available in UDRP Intelligence
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of legogirls.com.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

The decision illustrates a straightforward trademark-plus-term case in which the complete incorporation of a well-known mark, combined with monetized advertising use and an absence of any authorization or respondent explanation, supported transfer under all three UDRP elements.

The three-part test
Identical or Confusingly SimilarMet
Rights or Legitimate InterestsMet
Registered and Used in Bad FaithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Related decisions
Case details
Provider
WIPO
Outcome
Transfer
Decision date
2012-12-20
Panel
Ulmer, Nicolas
Full decision
5 min read · hosted by Westmore

WIPO Arbitration and Mediation Center ADMINISTRATIVE PANEL DECISION Lego Juris A/S v. Ni How Case No. D2012-2218 1. The Parties The Complainant is Lego Juris A/S of Billund, Denmark, represented by Melbourne IT Digital Brand Services, Sweden. The Respondent is Ni How of Nanjing, China. 2. The Domain Name and Registrar The disputed domain name <legogirls.com> is registered with Above.com, Inc. (the “Registrar”). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on November 9, 2012. On November 12, 2012, the Center transmitted by email to the Registrar a request for registrar verification in connection with the disputed domain name. On November 14, 2012, the Registrar transmitted by email to the Center its verification response confirming that the Respondent is listed as the registrant and providing the contact details. The Center verified that the Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”). In accordance with the Rules, paragraphs 2(a) and 4(a), the Center formally notified the Respondent of the Complaint, and the proceedings commenced on November 21, 2012. In accordance with the Rules, paragraph 5(a), the due date for Response was December 11, 2012. The Respondent did not submit any response. Accordingly, the Center notified the Respondent’s default on December 13, 2012. The Center appointed Nicolas Ulmer as the sole panelist in this matter on December 19, 2012. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background The Complainant owns the trademark LEGO, and many similar trademarks that are used in connection with the LEGO brand of construction toys and other products. The Complainant holds numerous LEGO trademarks in numerous jurisdictions, including China. According to the Complaint the LEGO brand is licensed to specific licensees who are authorized to use its trademark rights. Also according to the Complaint LEGO products are sold in 130 countries and sales revenue from LEGO products exceeded USD 2.8 billion in 2009. The Complainant also states that it holds 2,400 domain names and has a strict policy that all domain names containing the word “lego” should be owned by it. It appears that the Complainant sent three cease and desist letters or warning letters without any response from the Respondent. The disputed domain name was registered in July of 2012. This case is substantially similar, and the Complaint essentially identical, to the case of LEGO JURIS A/S v. Above com Domain Privacy/State Services , WIPO Case No. D2012-2174 , which has recently been decided by the same Panel. 5. Parties’ Contentions A. Complainant The Complainant submits that the LEGO name and trademark are famous, extensively advertised and entitled to protection. As to the disputed domain name the Complainant asserts that: it is confusingly similar to its world famous trademark, and that the addition of the suffix “girls” does not diminish this similarity; that it has never accorded the Respondent rights in its trademarks or name and that Respondent has no rights in the same; and that it is clear that the disputed domain name was registered in bad faith with knowledge of the Complainant’s trademarks and fame and then was used in bad faith to generate traffic with sponsored links. The Complainant accordingly asks that the disputed domain name be transferred to the Complainant. B. Respondent The Respondent did not reply to the Complainant’s contentions or the Complaint. 6. Discussion and Findings A. Identical or Confusingly Similar The disputed domain name begins with and contains the entirety of the Complainant’s well-known and trademarked name and is therefore confusingly similar to it. The gratuitous addition of the suffix “girls” does little or nothing to dissipate this confusing similarity. The first element of paragraph 4(a) of the Policy is accordingly proven. B. Rights or Legitimate Interests There is no evidence or inference in the case file to suggest that the Respondent has any rights or legitimate interest in the Complainant’s trademark or the disputed domain name, or that it is known by that name. The Complainant has clearly and convincingly explained that it is aware of no trademark or right on which the Respondent could rely and that the Complainant has never licensed its trademark to or authorized its use by the Respondent. In the absence of any reply or explanation by the Respondent, the Complainant has met its burden of proving the second element of paragraph 4(a) of the Policy. C. Registered and Used in Bad Faith The Complainant’s evidence of the fame, reputation and goodwill that attaches to its LEGO trademark is convincing, and it is obvious that the Respondent’s July 2012 choice of that trademarked word for the disputed domain name was not serendipitous. Indeed there have, the Complainant points out, been a large number of recent unauthorized domain name registrations seeking improperly to capitalize on combinations of the LEGO mark. The Panel is convinced that the registration of the disputed domain name was in bad faith. The Respondent’s bad faith use of the disputed domain name is also evident. The disputed domain name has been used for “pay per click” advertising links, including potential links to the Complainant’s competitors products. This is not here a bona fide use within the meaning of the Policy; to the contrary the Respondent has improperly sought to make use of the Complainant’s fame, trademarks and goodwill for its own profit. The failure to answer cease and desists letters is further, additional, indicia of bad faith. The third element of paragraph 4(a) of the Policy is, accordingly, also proven. 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <legogirls.com> be transferred to the Complainant. Nicolas Ulmer Sole Panelist Date: December 20, 2012

Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.

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