Westmore · UDRP decision
WIPO · Case No. D2018-1997

Astonmartinjp.com

TransferWIPO-indexed · informational, not legal advice

The Panel ordered transfer of <astonmartinjp.com>. It found the domain confusingly similar to the Complainant’s ASTON MARTIN trademark because it incorporated the mark in full with only the addition of “jp,” an abbreviation for Japan. The Complainant established an unrebutted prima facie case that the Respondent lacked rights or legitimate interests. The domain’s use for a landing page containing automatically generated PPC links supported the finding that it was registered and used in bad faith.

Outcome
Transfer
At a glance
Provider
WIPO
Outcome
Transfer
Decision date
2018-12-20
Panelist(s)
Zuberbühler, Tobias
Complainant
Aston Martin Lagonda Limited
Respondent
WhoisGuard Protected, WhoisGuard, Inc. / Sean Sterling
Disputed domain(s)
astonmartinjp.com
Domain history UDRP Intelligence

The timeline behind astonmartinjp.com

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Westmore reconstructs the full history behind astonmartinjp.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:

Registration → decision → today timeline
Archived Wayback evidence of what the site showed
Registry bad-faith signals
The live current registrant
Available in UDRP Intelligence
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of astonmartinjp.com.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

The decision illustrates a straightforward UDRP pattern involving the full incorporation of a registered mark, the addition of a geographic abbreviation, an unrebutted prima facie case under the second element, and PPC use. It also confirms that characterizing PPC links as automatically generated does not remove the registrant’s responsibility for the associated website content.

The three-part test
Identical or Confusingly SimilarMet
Rights or Legitimate InterestsMet
Registered and Used in Bad FaithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Case details
Provider
WIPO
Outcome
Transfer
Decision date
2018-12-20
Panel
Zuberbühler, Tobias
Full decision
5 min read · hosted by Westmore

WIPO Arbitration and Mediation Center ADMINISTRATIVE PANEL DECISION Aston Martin Lagonda Limited v. WhoisGuard Protected, WhoisGuard, Inc. / Sean Sterling Case No. D2018-1997 1. The Parties The Complainant is Aston Martin Lagonda Limited of Gaydon, Warwick, United Kingdom of Great Britain and Northern Ireland (&ldquo;United Kingdom&rdquo;), represented by Lewis Silkin LLP, United Kingdom. The Respondent is WhoisGuard Protected, WhoisGuard, Inc. of Panama City, Panama / Sean Sterling of Berlin, Germany. 2. The Domain Name and Registrar The disputed domain name <astonmartinjp.com> is registered with NameCheap, Inc. (the &ldquo;Registrar&rdquo;). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the &ldquo;Center&rdquo;) on September 1, 2018. On September 3, 2018, the Center transmitted by email to the Registrar a request for registrar verification in connection with the disputed domain name. On September 3, 2018, the Registrar transmitted by email to the Center its verification response disclosing registrant and contact information for the disputed domain name which differed from the named Respondent and contact information in the Complaint. The Center sent an email communication to the Complainant on September 5, 2018, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant filed an amended Complaint on November 8, 2018. The Center verified that the Complaint, together with the amended Complaint, satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the &ldquo;Policy&rdquo; or &ldquo;UDRP&rdquo;), the Rules for Uniform Domain Name Dispute Resolution Policy (the &ldquo;Rules&rdquo;), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the &ldquo;Supplemental Rules&rdquo;). In accordance with the Rules, paragraphs 2 and 4, the Center formally notified the Respondent of the Complaint, and the proceedings commenced on November 12, 2018. In accordance with the Rules, paragraph 5, the due date for Response was December 2, 2018. The Respondent did not submit any response. Accordingly, the Center notified the Respondent&rsquo;s default on December 3, 2018. The Center appointed Tobias Zuberbühler as the sole panelist in this matter on December 12, 2018. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background The Complainant Aston Martin Lagonda Ltd is a well-known car manufacturer selling sports cars around the world. The Complainant owns multiple trademark registrations incorporating its ASTON MARTIN trademark, including the European Union trademark No. 8367815 registered on March 16, 2010, in classes 3, 6, 7, 8, 9, 11, 12, 14, 16, 18, 20, 21, 24, 25, 26, 27, 28, 29, 30, 32, 33, 34, 35, 36, 37 38, 39, 41, and 43, and the United Kingdom trademark No. 1305661 registered on June 14, 1991. The Respondents are a privacy protection service based in Panama and an individual presumably residing in Berlin, Germany. The disputed domain name was registered on August 14, 2018, and is currently resolving to a landing page containing automatically generated pay-per-click (&ldquo;PPC&rdquo;) links. 5. Parties&rsquo; Contentions A. Complainant The Complainant alleges that it has satisfied all elements of the Policy, paragraph 4. B. Respondent The Respondent did not reply to the Complainant&rsquo;s contentions. 6. Discussion and Findings A. Identical or Confusingly Similar The Complainant has shown that it has rights in the ASTON MARTIN trademark, which is reproduced in its entirety in the disputed domain name. The disputed domain name differs from the Complainant&rsquo;s ASTON MARTIN trademark only by the addition of the letters &ldquo;jp&rdquo;, an abbreviated geographical denominator for Japan. It is the consensus view of UDRP panels that the addition of such descriptive terms does not prevent a finding of confusing similarity under the first element of the Policy, and such is the case in the current proceeding, where the disputed domain name incorporates the entirety of the relevant trademark (see WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Third Edition (&ldquo;WIPO Overview 3.0&rdquo;), section 1.7 ). Accordingly, the Panel finds that the disputed domain name is confusingly similar to the Complainant&rsquo;s ASTON MARTIN trademark. Therefore, the Complainant has fulfilled the requirements of paragraph 4(a)(i) of the Policy. B. Rights or Legitimate Interests There are no indications before the Panel of any rights or legitimate interests of the Respondent in respect of the disputed domain name. Based on the Complainant&rsquo;s credible contentions, the Panel finds that the Complainant, having made out a prima facie case which remains unrebutted by the Respondent, has fulfilled the requirements of paragraph 4(a)(ii) of the Policy. C. Registered and Used in Bad Faith The disputed domain name resolves to a landing page with automatically generated PPC links. With respect to such &ldquo;automatically&rdquo; generated PPC links, UDRP panels have held that a respondent cannot disclaim responsibility for content appearing on the website associated with its domain name (nor would such links ipso facto vest the respondent with rights or legitimate interests) (see WIPO Overview 3.0 , section 3.5). It follows from the above that the Respondent has registered and is using the disputed domain name in bad faith. Accordingly, the Complainant has also fulfilled paragraph 4(a)(iii) of the Policy. 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <astonmartinjp.com> be transferred to the Complainant. Tobias Zuberbühler Sole Panelist Date: December 20, 2018

Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.

Beyond the decision

What Westmore sees around astonmartinjp.com

The decision is only the record. Westmore connects it to the cases, authorities, panelists, parties and domain evidence surrounding it.

Connected to Westmore UDRP Intelligence
115,871 decisions · citations · panelists · parties · domain history
Eleanor · UDRP intelligence
Ask Eleanor about this decision
Ask Eleanor about this decision

A short, grounded explanation drawn only from this decision's record — not legal advice or a prediction.

Unlocking Eleanor for this case uses 1 of your complimentary Intelligence unlocks· 3 remaining

Grounded in the Westmore record for this decision. Research/informational only — not legal advice or a prediction of any outcome.

Westmore Professional · Unlock the intelligence

The decision is only the beginning.

You've seen what happened. Now discover the deeper intelligence behind the case, the panelist, the parties and the authorities that matter.

Citation Intelligence
How this decision is cited and treated across the corpus.
Panelist Intelligence
The panel's tendencies, outcomes and reasoning patterns.
Domain History
Ownership chronology — creation vs. respondent acquisition.
Opposing-Party Research
Complainant, counsel and portfolio context.
Independent Case Review
Eleanor challenges your filing before the other side does.
Professional Matters
Open, research and manage matters end to end.
$395/month
Unlock Westmore Professional Annual & firm seats available · cancel anytime
Take the next step
Westmore UDRP · find the right service

Westmore UDRP records draw on WIPO-indexed decisions and are provided for research and informational purposes only. Not legal advice, a clearance opinion, or a prediction of any outcome.

Confidential buyer-side representation for premium-domain acquisitions.

LinkedIn
Insights
Briefs
Who Owns
Westmore
Research
UDRP
Support
Buyer-side only· Escrow-protected· NDA on request

© 2026 Westmore. All rights reserved.

A note on privacy

Westmore uses a few essential cookies to keep this site secure and running smoothly. Nothing about your identity or interest is ever sold or shared.