Westmore · UDRP decision
WIPO · Case No. D2022-4149

Simpsontieus.com

TransferWIPO-indexed · informational, not legal advice

The Panel ordered transfer of <simpsontieus.com>. It found the Domain Name confusingly similar to the Complainant’s SIMPSON STRONG-TIE mark despite the omission of “strong” and the hyphen and the addition of “us.” The Respondent lacked rights or legitimate interests because the Domain Name resolved to a commercial website that used the Complainant’s logo-form mark as a masthead, prominently displayed the OUTDOOR ACCENTS mark, offered goods purporting to be the Complainant’s, and appeared official without clarifying the absence of a commercial connection. The same conduct established registration and use in bad faith under paragraphs 4(b)(iii) and 4(b)(iv) of the Policy.

Outcome
Transfer
At a glance
Provider
WIPO
Outcome
Transfer
Decision date
2022-12-20
Panelist(s)
Osborne, Dawn
Complainant
Simpson Strong-Tie Company Inc.
Respondent
Gui56 Chang
Disputed domain(s)
simpsontieus.com
Domain history UDRP Intelligence

The timeline behind simpsontieus.com

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Reconstructing the record for simpsontieus.com…
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of simpsontieus.com.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

This decision illustrates that a domain need not reproduce a multi-word trademark in full to satisfy the first element where recognizable trademark components remain. It also shows the importance of website content across the second and third elements: use of the trademark owner’s logo and another registered mark, combined with an official-looking commercial presentation and no relationship disclosure, supported findings of deception, targeting, lack of legitimate interests, and bad faith.

The three-part test
Identical or Confusingly SimilarMet
Rights or Legitimate InterestsMet
Registered and Used in Bad FaithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Case details
Provider
WIPO
Outcome
Transfer
Decision date
2022-12-20
Panel
Osborne, Dawn
Full decision
7 min read · hosted by Westmore

ARBITRATION AND MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Simpson Strong-Tie Company Inc. v. Gui56 Chang Case No. D2022-4149 1. The Parties The Complainant is Simpson Strong-Tie Company Inc., United States of America, (“United States”) represented by Shartsis Friese LLP, United States. The Respondent is Gui56 Chang, China. 2. The Domain Name and Registrar The disputed domain name <simpsontieus.com> (“the Domain Name”) is registered with Name.com, Inc. (the “Registrar”). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on November 3, 2022. On November 3, 2022, the Center transmitted by email to the Registrar a request for registrar verification in connection with the Domain Name. On November 3, 2022, the Registrar transmitted by email to the Center its verification response confirming that the Respondent is listed as the registrant and providing the contact details. The Center verified that the Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”). In accordance with the Rules, paragraphs 2 and 4, the Center formally notified the Respondent of the Complaint, and the proceedings commenced on November 9, 2022. In accordance with the Rules, paragraph 5, the due date for Response was November 29, 2022. The Respondent did not submit any response. Accordingly, the Center notified the Respondent’s default on November 30, 2022. The Center appointed Dawn Osborne as the sole panelist in this matter on December 8, 2022. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. page 2 4. Factual Background The Complainant owns the word mark SIMPSON STRONG-TIE registered in the United States for metal construction connectors, inter alia, as trade mark registration no. 1833650 registered since May 3, 1994 (with first use recorded as 1956). The Complainant also has registrations in the United States for its SIMPSON STRONG-TIE mark in logo, form first registered in 1988 and its word mark OUTDOOR ACCENTS registered in the United States in 2017. The Domain Name was registered on September 5, 2022, and has been used for a site using the Complainant’s SIMPSON STRONG-TIE mark in its logo form as a masthead appearing to be an official site of the Complainant. The site also makes very prominent use of the Complainant’s OUTDOOR ACCENTS word mark. Furthermore, the website hosted at the Domain Name appears to offer for sale products in the same industry as the Complainant. 5. Parties’ Contentions A. Complainant The Complainant’s contentions can be summarised as follows: The Complainant owns the word mark SIMPSON STRONG-TIE registered in the United States for metal construction connectors since 1994 (with first use recorded as 1956). It also has registrations for its SIMPSON STRONG-TIE mark in logo form in the United States first registered in 1988 and a word mark OUTDOOR ACCENTS registered in 2017 for its products. The Domain Name is confusingly similar to Complainant’s SIMPSON STRONG-TIE word mark merely deleting the element “strong” and a hyphen, and adding the geographical term “us” and the generic Top- Level Domain (“gTLD”) “.com”, none of which prevents confusing similarity between the Domain Name and the Complainant’s SIMPSON STRONG-TIE word mark. The Respondent has no rights or legitimate interests in the Domain Name. The Respondent is not commonly known by the Domain Name. The Complainant has not licensed the Respondent to use the Complainant’s mark. The Domain Name has been pointed to a web site purporting to sell the Complainant’s products using the Complainant’s SIMPSON STRONG-TIE mark in its logo form as a masthead and making prominent use of the Complainant’s OUTDOOR ACCENTS mark mimicking an official site of the Complainant. The Domain Name has been registered and used in bad faith diverting Internet users and potentially taking customer payment information. B. Respondent The Respondent did not reply to the Complainant’s contentions. 6. Discussion and Findings A. Identical or Confusingly Similar The Domain Name in this Complaint consists of “simpsontieus”, which is similar to the Complainant’s SIMPSON STRONG-TIE word mark (registered in the United States for metal construction connectors since 1994) with the exception of omitting the term “strong” and a hyphen, and adding the term “us” and the gTLD “.com”. The deletion of a non-distinctive element of a complainant’s mark in this case “strong” and punctuation like a hyphen and the addition of the geographical term “us”, and the gTLD “.com” in a domain name does not page 3 prevent a finding of confusing similarity between that domain name and the relevant complainant’s mark. The addition of other terms (whether descriptive, geographical, pejorative, meaningless, or otherwise) would not prevent a finding of confusing similarity under the first element, and a gTLD is a necessary part of a domain name and is typically not included in an assessment of confusing similarity under the Policy. Accordingly, the Panel finds that the Domain Name is confusingly similar to a mark in which the Complainant has rights for the purpose of the Policy. B. Rights or Legitimate Interests The Respondent does not appear to be commonly known by the Domain Name. The Complainant has not authorised the Respondent to use the Complainant’s mark. The use of the Domain Name is commercial and so cannot be legitimate noncommercial or fair use. The web site attached to the Domain Name has been using the Complainant’s mark in its logo form as a masthead and makes prominent use of the Complainant’s OUTDOOR ACCENTS word mark to offer goods purporting to be those of the Complainant. The site does not make it clear that there is no commercial connection between the site itself and the Complainant and the web site appears official. The Panel finds this use is deceptive and confusing. As such it cannot amount to the bona fide offering of goods and services. The Respondent has not answered this Complaint and has not countered the prima facie case put forward by the Complainant and presented herein. As such the Panel finds that the Respondent does not have rights or legitimate interests in the Domain Name and that the Complainant has satisfied the second limb of the Policy. C. Registered and Used in Bad Faith In the opinion of the Panel, the use made of the Domain Name in relation to the Respondent’s site is confusing and disruptive in that visitors to the site might reasonably believe it is connected to or approved by the Complainant as it has been offering products under the Complainant’s mark in its logo form as a masthead and making prominent use of the Complainant’s OUTDOOR ACCENTS mark giving the impression that the site attached to the Domain Name is official. The use of the Complainant’s marks and logo on the site attached to the Domain Name proves that the Respondent is aware of the Complainant and the Complainant’s rights, business, and products. Accordingly, the Panel holds that the Respondent has intentionally attempted to attract for commercial gain Internet users to its website by creating a likelihood of confusion with the Complainant’s trade mark as to the source, sponsorship, affiliation or endorsement of the web site likely to disrupt the business of the Complainant by competing activity. As such, the Panel believes that the Complainant has made out its case that the Domain Name was registered and used in bad faith and has satisfied the third limb of the Policy under paragraphs 4(b)(iii) and (iv). page 4 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the Domain Name, <simpsontieus.com>, be transferred to the Complainant. /Dawn Osborne/ Dawn Osborne Sole Panelist Date: December 20, 2022

Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.

Beyond the decision

What Westmore sees around simpsontieus.com

The decision is only the record. Westmore connects it to the cases, authorities, panelists, parties and domain evidence surrounding it.

Connected to Westmore UDRP Intelligence
115,934 decisions · citations · panelists · parties · domain history
Eleanor · UDRP intelligence
Ask Eleanor about this decision
Ask Eleanor about this decision

A short, grounded explanation drawn only from this decision's record — not legal advice or a prediction.

Unlocking Eleanor for this case uses 1 of your complimentary Intelligence unlocks· 3 remaining

Grounded in the Westmore record for this decision. Research/informational only — not legal advice or a prediction of any outcome.

Westmore Professional · Unlock the intelligence

The decision is only the beginning.

You've seen what happened. Now discover the deeper intelligence behind the case, the panelist, the parties and the authorities that matter.

Citation Intelligence
How this decision is cited and treated across the corpus.
Panelist Intelligence
The panel's tendencies, outcomes and reasoning patterns.
Domain History
Ownership chronology — creation vs. respondent acquisition.
Opposing-Party Research
Complainant, counsel and portfolio context.
Independent Case Review
Eleanor challenges your filing before the other side does.
Professional Matters
Open, research and manage matters end to end.
$395/month
Unlock Westmore Professional Annual & firm seats available · cancel anytime
Take the next step
Westmore UDRP · find the right service

Westmore UDRP records draw on WIPO-indexed decisions and are provided for research and informational purposes only. Not legal advice, a clearance opinion, or a prediction of any outcome.

Confidential buyer-side representation for premium-domain acquisitions, backed by WHOIS, UDRP and domain-sales intelligence.

or
Buyer-side only Escrow-protected NDA on request
Services
Research
UDRP
Westmore
Support

Copyright © 2026 Westmore. All rights reserved.

Essential cookies only. Nothing is sold or shared.