Westmore · UDRP decision
WIPO · Case No. D2024-4650

Atacadaobusca.shop

TransferWIPO-indexed · informational, not legal advice

The Panel ordered transfer of <atacadaobusca.shop>. It found the domain confusingly similar to the Complainants’ registered ATACADAO mark, that the Respondent lacked rights or legitimate interests, and that the domain was registered and used in bad faith. The bad-faith finding rested on the invented and well-known character of the mark in Brazil, the Respondent’s lack of explanation, the inherently misleading composition of the domain, and the principle that passive holding does not preclude bad faith where the surrounding circumstances support that conclusion.

Outcome
Transfer
At a glance
Provider
WIPO
Outcome
Transfer
Decision date
2024-12-23
Panelist(s)
Maier, Steven A.
Complainant
Atacadão S.A. Carrefour SA
Respondent
Jorge Guido Pereira Leitao
Counsel
IP Twins
Disputed domain(s)
atacadaobusca.shop
Citation weightrelies on 2 authorities
Domain history UDRP Intelligence

The timeline behind atacadaobusca.shop

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Westmore reconstructs the full history behind atacadaobusca.shop — from public RDAP and the Internet Archive — as part of UDRP Intelligence:

Registration → decision → today timeline
Archived Wayback evidence of what the site showed
Registry bad-faith signals
The live current registrant
Available in UDRP Intelligence
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of atacadaobusca.shop.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

The decision illustrates how a panel may find all three UDRP elements satisfied where a recently registered, inactive domain combines an invented and well-known mark with a descriptive word. The outcome did not depend on proof of an operational website: the mark’s distinctiveness and reputation, the domain’s inherently misleading composition, the Respondent’s location in the mark’s principal market, and the absence of any explanation collectively supported targeting and passive-holding bad faith.

The three-part test
Identical or Confusingly SimilarMet
Rights or Legitimate InterestsMet
Registered and Used in Bad FaithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Related decisions
Case details
Provider
WIPO
Outcome
Transfer
Decision date
2024-12-23
Panel
Maier, Steven A.
Full decision
8 min read · hosted by Westmore

ARBITRATION AND MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Carrefour SA, Atacadão S.A. v. Jorge Guido Pereira Leitao Case No. D2024-4650 1. The Parties The Complainants are Carrefour SA (“first Complainant”), France and Atacadão S.A. (“second Complainant”), Brazil, represented by IP Twins, France. The Respondent is Jorge Guido Pereira Leitao, Brazil. 2. The Domain Name and Registrar The disputed domain name <atacadaobusca.shop> is registered with Hostinger Operations, UAB (the “Registrar”). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on November 12, 2024. On November 13, 2024, the Center transmitted by email to the Registrar a request for registrar verification in connection with the disputed domain name. On November 14, 2024, the Registrar transmitted by email to the Center its verification response disclosing registrant and contact information for the disputed domain name which differed from the named Respondent (Unknown) and contact information in the Complaint. The Center sent an email communication to the Complainant on November 14, 2024, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant filed an amended Complaint on November 15, 2024. The Center verified that the Complaint together with the amended Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”). In accordance with the Rules, paragraphs 2 and 4, the Center formally notified the Respondent of the Complaint, and the proceedings commenced on November 15, 2024. In accordance with the Rules, paragraph 5, the due date for Response was December 5, 2024. The Respondent did not submit any response. Accordingly, the Center notified the Respondent’s default on December 6, 2024. page 2 The Center appointed Steven A. Maier as the sole panelist in this matter on December 11, 2024. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background The first Complainant is a company registered in France. The second Complainant is a company registered in Brazil, and is a subsidiary of the first Complainant. The Panel is satisfied that the Complainants have a specific common grievance against the Respondent and that it would be equitable and procedurally efficient to permit the consolidation of their Complaints against the Respondent (see section 4.11 of WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Third Edition (“WIPO Overview 3.0 ”)). The Complainants operate supermarket and related services in Brazil under the name and mark ATACADAO. The Complainants are the owners of trademark registrations including the following: - Brazil trademark registration number 006785360 for the word mark ATACADÃO, registered on October 10, 1978 for various food products; and - European Union trademark number 012020194 for the word mark ATACADAO, registered on May 24, 2015 for goods and services in International Class 35. The Complainants’ trademark ATACADAO has been found by previous panels under the UDRP to have attained the status of a famous or well-known trademark, at least in Brazil (see e.g. Carrefour S.A., Atacadão S.A. v. Gabriel Silva, WIPO Case No. D2023-4424). The disputed domain name was registered on October 8, 2024. The disputed domain name does not appear to have resolved to any active website. 5. Parties’ Contentions A. Complainants The Complainants submit that the name Atacadao is a coined term, and that the supermarket chain under that name began trading in 1968, being acquired by the second Complainant in 2007. They state that the Atacadao chain comprises over 300 stores and distribution centres in Brazil, with over 70,000 employees, and that it commenced extending its activities internationally in 2010. The Complainants submit that the disputed domain name is confusingly similar to their ATACADAO trademark. They contend that the disputed domain name incorporates that trademark in its entirety, with the addition of the dictionary term “busca”, which means “search” in both Portuguese and Spanish. The Complainants submit that an addition of that nature does nothing to diminish the confusing similarity of the disputed domain name. The Complainants submit that the Respondent has no rights or legitimate interests in respect of the disputed domain name. They state that they have no relationship with the Respondent and have never authorized it to use its ATACADAO trademark, that the Respondent has not commonly been known by the disputed domain name, and that the Respondent is not making any bona fide commercial use of the disputed domain name. page 3 The Complainants contend that the disputed domain name was registered and is being used in bad faith. They state that, in view of the well-known status of the ATACADAO trademark, particularly in Brazil, where the Respondent is also located, it is implausible that the Respondent was unaware of that trademark when it registered the disputed domain name. The Complainants submit that the Respondent can only be using the disputed domain names to attempt confuse Internet users who are looking for the Complainants’ services, and to prevent the Complainants from reflecting their trademark in the disputed domain name. The Complainants adds that the fact that the disputed domain name has not resolved to any active website, i.e. is “passively” held, does not prevent a finding of bad faith in all the circumstances of the case. The Complainants request the transfer of the disputed domain name. B. Respondent The Respondent did not reply to the Complainants’ contentions. 6. Discussion and Findings In order to succeed in the Complaint, the Complainants are required to show that all three of the elements set out under paragraph 4(a) of the Policy are present. Those elements are that: (i) the disputed domain name is identical or confusingly similar to a trademark or service mark in which the Complainants have rights; (ii) the Respondent has no rights or legitimate interests in respect of the disputed domain name; and (iii) the disputed domain name has been registered and is being used in bad faith. A. Identical or Confusingly Similar The Complainants have established that they are the owners of registered trademark rights in the mark ATACADAO. The disputed domain name wholly incorporates that mark, together with the term “busca”, which the Panel accepts translates from Portuguese as “search” or a similar term. The addition of a dictionary word of this nature does not prevent the Complainants’ trademark from being recognizable within the disputed domain name, and the Panel therefore finds that the disputed domain name is confusingly similar to a trademark in which the Complainants have rights. B. Rights or Legitimate Interests In the view of the Panel, the Complainants’ submissions set out above give rise to a prima facie case that the Respondent has no rights or legitimate interests in respect of the disputed domain name. However, the Respondent has failed to file a Response in this proceeding and has not submitted any explanation for its registration and use of the disputed domain name, or evidence of rights or legitimate interests on its part in the disputed domain name, whether in the circumstances contemplated by paragraph 4(c) of the Policy or otherwise. The Panel therefore finds that the Respondent has no rights or legitimate interests in respect of the disputed domain name. C. Registered and Used in Bad Faith The Complainants have established that their ATACADAO trademark is an invented term, and is well-known, in any event in Brazil. The Respondent has provided no explanation for its registration of the disputed domain name, which the Panel finds to be likely to be understood by Internet users as referring to the page 4 Complainant. The Panel infers in the circumstances that the Respondent registered the disputed domain name with the Complainants’ trademark in mind, and with the intention of deriving unfair commercial advantage from the goodwill attaching to that trademark. The Panel finds the disputed domain name to be inherently misleading, as inevitably suggesting to Internet users that it is owned or operated by, or otherwise legitimately affiliated with, the Complainants. While the Respondent’s ultimate intentions with regard to the disputed domain name are unclear, the Panel can conceive of no use that the Respondent could make of the disputed domain name without causing confusion with the Complainants’ trademark and taking unfair advantage of, and/or causing unfair detriment to, that trademark. The Panel notes that the “passive” holding of a domain name does not prevent a finding of registration and use of that domain name in bad faith when all the circumstances of the case point to that conclusion (see e.g., Telstra Corporation Limited v. Nuclear Marshmallows, WIPO Case No. D2000-0003 ). The Panel therefore finds that the disputed domain name has been registered and is being used in bad faith. 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <atacadaobusca.shop> be transferred to the Complainant. /Steven A. Maier/ Steven A. Maier Sole Panelist Date: December 23, 2024

Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.

Beyond the decision

What Westmore sees around atacadaobusca.shop

The decision is only the record. Westmore connects it to the cases, authorities, panelists, parties and domain evidence surrounding it.

Connected to Westmore UDRP Intelligence
116,051 decisions · citations · panelists · parties · domain history
Eleanor · UDRP intelligence
Ask Eleanor about this decision
Ask Eleanor about this decision

A short, grounded explanation drawn only from this decision's record — not legal advice or a prediction.

Unlocking Eleanor for this case uses 1 of your complimentary Intelligence unlocks· 3 remaining

Grounded in the Westmore record for this decision. Research/informational only — not legal advice or a prediction of any outcome.

Westmore Professional · Unlock the intelligence

The decision is only the beginning.

You've seen what happened. Now discover the deeper intelligence behind the case, the panelist, the parties and the authorities that matter.

Citation Intelligence
How this decision is cited and treated across the corpus.
Panelist Intelligence
The panel's tendencies, outcomes and reasoning patterns.
Domain History
Ownership chronology — creation vs. respondent acquisition.
Opposing-Party Research
Complainant, counsel and portfolio context.
Independent Case Review
Eleanor challenges your filing before the other side does.
Professional Matters
Open, research and manage matters end to end.
$395/month
Unlock Westmore Professional Annual & firm seats available · cancel anytime
Take the next step
Westmore UDRP · find the right service

Westmore UDRP records draw on WIPO-indexed decisions and are provided for research and informational purposes only. Not legal advice, a clearance opinion, or a prediction of any outcome.

Essential cookies only. Nothing is sold or shared.