Westmore · UDRP decision
WIPO · Case No. D2025-0087

Harleydavidsonmarken.com

TransferWIPO-indexed · informational, not legal advice

The Panel ordered transfer of <harleydavidsonmarken.com>. It found the domain confusingly similar because it incorporated the entirety of the HARLEY-DAVIDSON mark, with the additional term “marken” not preventing confusing similarity. The Complainant established an unrebutted prima facie case that the Respondent lacked rights or legitimate interests. The Panel also found bad-faith registration and use, relying on the Complainant’s longstanding rights, the Respondent’s actual or constructive awareness of the well-known mark, and use of the domain for an English-language website impersonating the Complainant’s official website and apparently offering heavily discounted products.

Outcome
Transfer
At a glance
Provider
WIPO
Outcome
Transfer
Decision date
2025-03-03
Panelist(s)
Hughes, Sebastian M.W.
Complainant
Harley-Davidson Motor Company, Inc.
Respondent
Zhuang zi Mountain
Counsel
Briffa
Disputed domain(s)
harleydavidsonmarken.com
Citation weightCited by 1 later decision
Domain history UDRP Intelligence

The timeline behind harleydavidsonmarken.com

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Westmore reconstructs the full history behind harleydavidsonmarken.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:

Registration → decision → today timeline
Archived Wayback evidence of what the site showed
Registry bad-faith signals
The live current registrant
Available in UDRP Intelligence
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of harleydavidsonmarken.com.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

The case illustrates a straightforward impersonation pattern involving the wholesale incorporation of a well-known mark, an additional term, and a website presented as though it were the trademark owner’s official site. It also shows that allegations of counterfeit sales or phishing should remain distinguished from expressly established website facts, even where the overall record supports transfer.

The three-part test
Identical or Confusingly SimilarMet
Rights or Legitimate InterestsMet
Registered and Used in Bad FaithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Case details
Provider
WIPO
Outcome
Transfer
Decision date
2025-03-03
Panel
Hughes, Sebastian M.W.
Full decision
8 min read · hosted by Westmore

ARBITRATION AND MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Harley-Davidson Motor Company, Inc. v. Zhuang zi Mountain Case No. D2025-0087 1. The Parties The Complainant is Harley-Davidson Motor Company, Inc., United States of America (“United States”), represented by Briffa., United Kingdom. The Respondent is Zhuang zi Mountain, China. 2. The Domain Name and Registrar The disputed domain name <harleydavidsonmarken.com> is registered with Gname.com Pte. Ltd. (the “Registrar”). 3. Procedural History The Complaint was filed in English with the WIPO Arbitration and Mediation Center (the “Center”) on January 10, 2025. On January 13, 2025, the Center transmitted by email to the Registrar a request for registrar verification in connection with the disputed domain name. On January 15, 2025, the Registrar transmitted by email to the Center its verification response disclosing registrant and contact information for the disputed domain name which differed from the named Respondent (Unknown) and contact information in the Complaint. The Center sent an email communication to the Complainant on January 15, 2025, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant filed an amended Complaint in English on January 20, 2025. On January 15, 2025, the Center informed the parties in Chinese and English, that the language of the registration agreement for the disputed domain name is Chinese. On January 20, 2025, the Complainant requested that English to be the language of the proceeding. The Respondent did not submit any submissions on the language of the proceeding. The Center verified that the Complaint together with the amended Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”). page 2 In accordance with the Rules, paragraphs 2 and 4, the Center formally notified the Respondent of the Complaint in English and Chinese, and the proceeding commenced on January 21, 2025. In accordance with the Rules, paragraph 5, the due date for Response was February 10, 2025. The Respondent did not submit any response. Accordingly, the Center notified the Respondent’s default on February 11, 2025. The Center appointed Sebastian M.W. Hughes as the sole panelist in this matter on February 17, 2025. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background A. Complainant The Complainant is a United States corporation and the manufacturer, since 1903 of well-known HARLEY-DAVIDSON motorcycles. The Complainant is the owner of a large portfolio of registered trade marks worldwide for its HARLEY-DAVIDSON trade mark (the “Trade Mark”), including United Kingdom registration No. UK00901172329, with a registration date of August 7, 2000. B. Respondent The Respondent is reportedly an individual located in China. C. The Disputed Domain Name The disputed domain name was registered on September 22, 2023. D. Use of the Disputed Domain Name The disputed domain name is resolved to an English language website, impersonating the Complainant’s official website “harley-davidson.com”, featuring the Trade Mark, and apparently offering the Complainant’s products at heavily discounted prices (the “Website”). 5. Parties’ Contentions A. Complainant The Complainant contends that it has satisfied each of the elements required under the Policy for a transfer of the disputed domain name. Notably, the Complainant contends that the Respondent has used the disputed domain name illegitimately in respect of the Website, in order to impersonate the Complainant, offer for sale counterfeit HARLEY-DAVIDSON products and merchandise, and likely engage in phishing or other unlawful conduct. B. Respondent The Respondent did not reply to the Complainant’s contentions. page 3 6. Discussion and Findings Language of the Proceeding The language of the Registration Agreement for the disputed domain name is Chinese. Pursuant to the Rules, paragraph 11(a), in the absence of an agreement between the parties, or unless specified otherwise in the registration agreement, the language of the administrative proceeding shall be the language of the registration agreement. The Complaint was filed in English. The Complainant requested that the language of the proceeding be English for several reasons, including the fact that the Website is an English language website. The Respondent did not make any submissions with respect to the language of the proceeding. In exercising its discretion to use a language other than that of the registration agreement, the Panel has to exercise such discretion judicially in the spirit of fairness and justice to both parties, taking into account all relevant circumstances of the case, including matters such as the parties’ ability to understand and use the proposed language, time and costs (see WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Third Edition (“WIPO Overview 3.0 ”), section 4.5.1). Having considered all the matters above, the Panel determines under paragraph 11(a) of the Rules that the language of the proceeding shall be English. A. Identical or Confusingly Similar It is well accepted that the first element functions primarily as a standing requirement. The standing (or threshold) test for confusing similarity involves a reasoned but relatively straightforward comparison between the Complainant’s Trade Mark and the disputed domain name. WIPO Overview 3.0 , section 1.7. The Complainant has shown rights in respect of a trademark or service mark for the purposes of the Policy. WIPO Overview 3.0 , section 1.2.1. The entirety of the Trade Mark is reproduced within the disputed domain name. Accordingly, the disputed domain name is confusingly similar to the Trade Mark for the purposes of the Policy. WIPO Overview 3.0 , section 1.7. Although the addition of other term (here, “marken”) may bear on assessment of the second and third elements, the Panel finds the addition of such term does not prevent a finding of confusing similarity between the disputed domain name and the Trade Mark for the purposes of the Policy. WIPO Overview 3.0 , section 1.8. The Panel finds the first element of the Policy has been established. B. Rights or Legitimate Interests Paragraph 4(c) of the Policy provides a list of circumstances in which the Respondent may demonstrate rights or legitimate interests in a disputed domain name. Although the overall burden of proof in UDRP proceedings is on the complainant, panels have recognized that proving a respondent lacks rights or legitimate interests in a domain name may result in the difficult task of “proving a negative”, requiring information that is often primarily within the knowledge or control of the respondent. As such, where a complainant makes out a prima facie case that the respondent lacks rights or legitimate interests, the burden of production on this element shifts to the respondent to come forward with relevant evidence demonstrating rights or legitimate interests in the domain name (although the burden of page 4 proof always remains on the complainant). If the respondent fails to come forward with such relevant evidence, the complainant is deemed to have satisfied the second element. WIPO Overview 3.0 , section 2.1. Having reviewed the available record, the Panel finds the Complainant has established a prima facie case that the Respondent lacks rights or legitimate interests in the disputed domain name. The Respondent has not rebutted the Complainant’s prima facie showing and has not come forward with any relevant evidence demonstrating rights or legitimate interests in the disputed domain name such as those enumerated in the Policy or otherwise. Panels have held that the use of a domain name for illegitimate or illegal activity ( here, claimed as applicable to this case: sale of counterfeit goods, phishing, impersonation/passing off, or other types of fraud) can never confer rights or legitimate interests on a respondent. WIPO Overview 3.0 , section 2.13.1. The Panel finds the second element of the Policy has been established. C. Registered and Used in Bad Faith The Panel notes that, for the purposes of paragraph 4(a)(iii) of the Policy, paragraph 4(b) of the Policy establishes circumstances, in particular, but without limitation, that, if found by the Panel to be present, shall be evidence of the registration and use of a domain name in bad faith. The Complainant has rights in the Trade Mark, established long before the registration of the disputed domain name. The Panel is of the view that the Respondent knew or should have known of the Complainant’s well-known Trade Mark at the time of registration of the disputed domain name. Panels have held that the use of a domain name for illegitimate or illegal activity (here, claimed as applicable to this case: sale of counterfeit goods, phishing, impersonation/passing off, or other types of fraud) constitutes bad faith. WIPO Overview 3.0 , section 3.4. Having reviewed the record, the Panel finds the Respondent’s registration and use of the disputed domain name constitutes bad faith under the Policy. The Panel finds that the Complainant has established the third element of the Policy. 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <harleydavidsonmarken.com> be transferred to the Complainant. /Sebastian M.W. Hughes/ Sebastian M.W. Hughes Sole Panelist Date: March 3, 2025

Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.

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