Westmore · UDRP DecisionNippiesdeals.com
The Panel ordered transfer of <nippiesdeals.com>. It found the domain confusingly similar to the Complainant’s NIPPIES mark because it incorporated the mark in its entirety and the addition of “deals” did not prevent confusing similarity. The Respondent lacked rights or legitimate interests because the website prominently reproduced the mark and purported to offer products identical to the Complainant’s, creating an impression of affiliation and amounting to attempted impersonation. The same website use, together with the Respondent’s likely actual knowledge of the long-registered mark, established registration and use in bad faith under paragraph 4(b)(iv) of the Policy.
The timeline behind nippiesdeals.com
Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.
Westmore reconstructs the full history behind nippiesdeals.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:
The decision illustrates how a trademark-plus-sales-term domain can support transfer where the associated website reinforces rather than dispels an impression of affiliation. The result did not rest on the word “deals” alone: the website prominently reproduced the mark, purported to offer the same kind of goods, lacked an apparent affiliation disclosure, and was found to be attempting to impersonate the Complainant.
Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.
ARBITRATION AN D MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Autumn Ideas, Inc. v. 鲁旺龙 (Wanglong Lu) Case No. D2025-1905 1. The Parties The Complainant is Autumn Ideas, Inc., United States of America (“United States” o r “U.S.”), represented by Neal & McDevitt LLC, United States. The Respondent is 鲁旺龙 (Wanglong Lu), China. 2. The Domain Name and Registrar The disputed domain nam e <nippiesdeals.com> (the “Disputed Domain Name”) is registered with Vantage of Convergence (Chengdu) Technology Co., Ltd. (the “Reg istrar”). 3. Procedural History The Complaint was filed in English with the WIPO Arbitration and Mediation Center (the “Center”) on May 12, 2025. On May 13, 2025, the Center transmitted by email to the Registrar a request f or registrar verif ication in connection with the Disputed Domain Name. On May 16, 2025, the Registrar transmitted by email to the Center its verif ication response disclosing registrant and contact information for the Disputed Domain Name which differed from the named Respondent (Name Unavailable) and contact inf ormation in the Complaint. The Center sent an email communication to the Complainant on May 16, 2025, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant f iled an amendment to the Complaint in English on May 17, 2025. On May 16, 2025, the Center inf ormed the Parties in Chinese and English, that the language of the Registration Agreement f or the Disputed Domain Name is Chinese. On May 17, 2025, the Complainant conf irmed its request that English be the language of the proceeding. The Respondent did not submit any comment on the Complainant’s submission. The Center verif ied that the Complaint together with the amendment to the Complaint satisf ied the f ormal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” o r “UDRP”), the Rules f o r Unif orm Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules f or Unif orm Domain Name Dispute Resolution Policy (the “Supplemental Rules”). page 2 In accordance with the Rules, paragraphs 2 and 4, the Center formally notif ied the Respondent in Chinese and English of the Complaint, and the proceedings commenced on May 23, 2025. In accordance with the Rules, paragraph 5, the due date for Response was June 12, 2025. The Respondent did not submit any response. Accordingly, the Center notif ied the Respondent’s def ault on June 20, 2025. The Center appointed Andrew Sim as the sole panelist in this matter on June 27, 2025. The Panel f inds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background The Complainant trades by its well-known NIPPIES brand. In connection with the business, the Complainant has used the name and mark NIPPIES since as early as 2002 to sell a variety of nipple cover products and related accessories. The Complainant markets and sells its goods through various online selling platforms and brick-and-mortar retailers throughout the United States and elsewhere. It markets, promotes and sells its goods f rom its website f ound at the domain name <shopnippies.com>. The Complainant is the owner of a number of NIPPIES-formative trademarks in the United States, Canada and the European Union, including but not limited to the f ollowing: Jurisdiction Mark Registration Number Registration Date Description United States NIPPIES 2,779,983 (incontestable status) November 4, 2003 adhesive covering made of material worn as a decorative patch on the breast Canada NIPPIES TMA1130478 May 31, 2022 bras; lingerie; nipple covers, namely, pasties; shorts; swimwear; undergarments; bodysuits; adhesive nipple breast covers European Unio n NIPPIES 017827411 June 22, 2018 adhesive coated die cut f abric patches that cover the body; bodysuits; bras; dresses; lingerie; nipple covers, namely, pasties; pants; shorts; skirts; swimwear; undergarments; breast covers; skin patches, not f or medical use; lace and embroidery, ribbons and braid; buttons, pins, needles, hair ornaments, f astenings f or clothing According to the Complainant’s evidence, upon visiting the Disputed Domain Name, it resolves to a website (“Respondent’s Website”) in English language on which the Mark is prominently f eatured and displayed at the top left, and the goods identical to those of the Complainant are purportedly offered. The Respondent’s Website also does not appear to contain a statement which indicates it is authorized by the Complainant to sell the Complainant’s products. The Respondent’s Website also of f ered some products f rom the third parties f or sale. page 3 The Disputed Domain Name was registered on October 30, 2024. Little inf ormation is known about the Respondent. Available inf ormation provided by the Registrar covers only the registrant’s name, postal address, email address, and telephone number. 5. Parties’ Contentions A. Complainant The Complainant contends that it has satisfied each of the elements required under the Policy f or a transf er of the Disputed Domain Name. First, the Complainant contends that the Disputed Domain Name is identical or conf usingly similar to the Mark. The Disputed Domain comprises the Complainant’s NIPPIES mark in its entirety. The addition of the descriptive term “deals” in the Disputed Domain Name does not eliminate the conf using similarity. The Complainant submits that its mark remains sufficiently recognizable f or a showing of conf using similarity under Policy. Second, the Complainant submits that the Respondent has no rights or legitimate interests in respect of the Disputed Domain Name f or the reasons below: (a) The Respondent is an individual who is not af f iliated or connected with the Complainant; (b ) The Complainant has not given any license, sponsorship, permission nor authorization to the Respondent to use the NIPPIES mark or any similar variation in a domain name f or any purpose; (c) The Respondent will not be able to produce any evidence of legitimate noncommercial or f air use of the Disputed Domain Name; and (d ) The Respondent has made no preparations to use the Disputed Domain Name in connection with a bona f ide offering of goods or services. Instead, by using the Disputed Domain Name in of f ering what purports to be the Complainant’s product, the Respondent exploits the Complainant’s goodwill and deceives Internet users, which cannot establish any legitimate rights. The Complainant further contends that even if the Respondent claims to be reselling the Complainant’s products, the misleading suggestion of affiliation—combined with the absence of a clear disclaimer of the lack of relationship—renders the Respondent’s conduct inherently deceptive. The Complainant believed that the Respondent is not actually selling the Complainant’s products, but is instead engaged in f raud aimed at luring customers and collecting their personal information. It would be incapable of establishing rights or legitimate interests under the Policy. Third, the Complainant contends that the Disputed Domain Name was registered and is being used in bad f aith f or the reasons below: (a) The NIPPIES mark is so well known and closely linked with the Complainant f rom its many years of use and registration that any use of minor variation of the mark by the Respondent would imply bad f aith; (b ) The Respondent knew, or should have known, the existence of the Complainant’s trademarks at the time of registration. The Respondent’s act of setting up and operating a website that inf ringes on the Complainant’s trademark rights have shown bad f aith; and (c) On the f acts of the above, it is more likely than not that the Respondent knew of and targeted the Complainant’s trademark, and the Respondent should be found to have registered and used the Disputed Domain Name in bad f aith. page 4 B. Respondent The Respondent did not reply to the Complainant’s contentions. 6. Discussion and Findings 6.1 Preliminary Issue: Language of the Proceeding The language of the Registration Agreement for the Disputed Domain Name is Chinese. Pursuant to the Rules, paragraph 11(a), in the absence of an agreement between the parties, or unless specif ied otherwise in the registration agreement, the language of the administrative proceeding shall be the language of the registration agreement. The Complaint was filed in English. The Complainant requested that the language of the proceeding be English as the content of the Respondent’s website shows that the Respondent is f amiliar and comf ortable with the language. The Disputed Domain Name is constituted exclusively of English characters, and all of the Respondent’s infringing acts are done in English. Furthermore, the Respondent offers products in U.S. dollars and accepts payment methods commonly used in the U.S., indicating familiarity with English and U.S. commerce. Requiring proceedings in another language would impose undue burden and cost on the Complainant, who has geared its argumentation and evidence around English contexts. The Respondent did not make any specific submissions with respect to the language of the proceeding. This is despite the fact that the Center has sent the notification of the Complaint which includes instructions on the language of the proceeding to the Respondent in both Chinese and English. In exercising its discretion to use a language other than that of the registration agreement, the Panel has to exercise such discretion judicially in the spirit of fairness and justice to both parties, taking into account all relevant circumstances of the case, including matters such as the parties’ ability to understand and use the proposed language, time and costs (see WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Third Edition (“WIPO Overview 3.0”), section 4.5.1). Having considered all the matters above, the Panel determines under paragraph 11(a) of the Rules that the language of the proceeding shall be English. 6.2 Substantive Issues A. Identical or Confusingly Similar It is well accepted that the f irst element f unctions primarily as a standing requirement. The standing (or threshold) test for confusing similarity involves a reasoned but relatively straightforward comparison between the Complainant’s trademark and the Disputed Domain Name. WIPO Overview 3.0, section 1.7. The Complainant has shown rights in respect of a trademark or service mark for the purposes of the Policy. WIPO Overview 3.0, section 1.2.1. The entirety of the mark is reproduced within the Disputed Domain Name. Accordingly, the Disputed Domain Name is confusingly similar to the mark for the purposes of the Policy. WIPO Overview 3.0, section 1.7. Although the addition of the term “deals” may bear on assessment of the second and third elements, the Panel f inds the addition of such t erm d oes not prevent a finding of confusing similarity between the Disputed Domain Name and the mark f or the purposes of the Policy. WIPO Overview 3.0, section 1.8. The Panel f inds the f irst element of the Policy has been established. page 5 B. Rights or Legitimate Interests Paragraph 4(c) of the Policy provides a list of circumstances in which the Respondent may demonstrate rights or legitimate interests in a disputed domain name. Although the overall burden of proof in UDRP proceedings is on the complainant, panels have recognized that proving a respondent lacks rights or legitimate interests in a domain name may result in the difficult task of “proving a negative”, requiring information that is of ten primarily within the knowledge or control of the respondent. As such, where a complainant makes out a prima facie case that the respondent lacks rights or legitimate interests, the burden of production on this element shifts to the respondent to come forward with relevant evidence demonstrating rights or legitimate interests in the domain name (although the burden of proof always remains on the complainant). If the respondent f ails to come f orward with such relevant evidence, the complainant is deemed to have satisf ied the second element. WIPO Overview 3.0, section 2.1. Having reviewed the available record, the Panel finds the Complainant has established a prima f acie case that the Respondent lacks rights or legitimate interests in the Disputed Domain Name. The Respondent has not rebutted the Complainant’s prima facie showing and has not come f orward with any relevant evidence demonstrating rights or legitimate interests in the Disputed Domain Name such as those enumerated in the Policy or otherwise. From the overall appearance of the Respondent’s Website as described in section 4 above, the Panel f inds that the Respondent’s Website is used f or illegitimate activities through attempted impersonation f or the f ollowing reasons: (a) the Mark is reproduced on the Respondent’s Website in a prominent manner to give an impression of af f iliation, but the Respondent has never been licensed or otherwise permitted to do so; (b ) by purporting to offer nipple cover products and related accessories identical to those of the Complainant on the Respondent’s Website, the Respondent intends to create conf usion to customers. Particularly in regards to the three illustrative examples of legitimate interests in paragraph 4(c) of the Policy, the Panel f inds that: (a) the Respondent has not used the Disputed Domain Name in connection with a bona f ide of f ering of goods or services, as the Panel has ruled that the Respondent’s Website is being used f or illegal or illegitimate activities impersonating the Complainant; (b ) the Disputed Domain Name does not correspond with the Respondent’s name (i.e., “鲁旺龙 (Wanglong Lu)”), and there is no evidence of the Respondent operating any business or organization with similar name as the Disputed Domain Name; and (c) the Respondent’s use of the Disputed Domain Name does not f all within the scope of legitimate noncommercial or fair use, as the Respondent’s Website is being used f or illegal or illegitimate activities impersonating the Complainant. The Panel f inds the second element of the Policy has been established. C. Registered and Used in Bad Faith The Panel notes that, f or the purposes of paragraph 4(a)(iii) of the Policy, paragraph 4(b) of the Policy establishes circumstances, in particular, but without limitation, that, if found by the Panel to be present, shall be evidence of the registration and use of a domain name in bad f aith. page 6 Paragraph 4(b) of the Policy sets out a list of non-exhaustive circumstances that may indicate that a domain name was registered and used in bad faith, but other circumstances may be relevant in assessing whether a respondent’s registration and use of a domain name is in bad f aith. WIPO Overview 3.0, section 3.2.1. The Panel f inds that the circumstances of registering and using the Disputed Domain Name clearly demonstrate the Respondent’s bad faith and have constituted the situation as specified in paragraph 4(b)(iv) of the Policy: (a) the Mark has been registered since 2003, more than 20 years before the Respondent’s registration of the Disputed Domain Name which is conf usingly similar to the Mark; (b ) taking into account the fact that the Respondent’s Website purports to sell nipple covering products and accessories identical to those of the Complainant, the Respondent is likely to have actual knowledge of the Mark at the time of registering the Disputed Domain Name; (c) as f ound in Section 6.2.B above, the Respondent’s Website is being used f or illegal or illegitimate activities impersonating the Complainant, and thus the Respondent’s bad faith is manifestly apparent. WIPO Overview 3.0, section 3.4; (d ) a presumption of bad faith is created from the fact that the Respondent, being an unaffiliated individual with the Complainant, registered the Disputed Domain Name which is conf usingly similar to the f amous Mark, without any possible justification, particularly noting the discussion in Section 6.2.B above. WIPO Overview 3.0, section 3.1.4; (e) there is no reasonable connection or association between the Respondent and the Disputed Domain Name based on the case record; and (f ) the risk of conf usion arises f rom the composition of the Disputed Domain Name. The Panel f inds that the Complainant has established the third element of the Policy. 7. Decision For the f oregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the Disputed Domain Name <nippiesdeals.com> be transf erred to the Complainant. /Andrew Sim/ Andrew Sim Sole Panelist Date: July 15, 2025
Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.
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