Westmore · UDRP DecisionMyadmadvantage.com
The Panel ordered transfer of <myadmadvantage.com>. It found the domain confusingly similar to the Complainant’s ADM mark, that the Respondent lacked rights or legitimate interests, and that registration and use were in bad faith. The decisive evidence was use of an email address associated with the domain to impersonate a Complainant employee and request a quote from the Complainant’s vendors.
The timeline behind myadmadvantage.com
Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.
Westmore reconstructs the full history behind myadmadvantage.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:
The case illustrates that a domain need not host an active website to support transfer under the UDRP. Use of a domain for email impersonation can independently establish the absence of rights or legitimate interests and bad-faith registration and use, particularly where the communications target the trademark owner’s vendors and impersonate its employee.
Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.
ARBITRATION AN D MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Archer-Daniels-Midland Company v. Victoria John Case No. D2025-4255 1. The Parties The Complainant is Archer-Daniels-Midland Company, United States of America (“United States”), represented by Innis Law Group LLC, United States. The Respondent is Victoria John, Nigeria. 2. The Domain Name and Registrar The disputed domain name <myadmadvantage.com> is registered with OwnRegistrar, Inc. (the “Reg istrar”). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on October 16, 2025. On October 17, 2025, the Center transmitted by email to the Registrar a request f or registrar verif ication in connection with the disputed domain name. On October 17, 2025, the Registrar transmitted by email to the Center its verif ication response, disclosing registrant and contact information for the disputed domain name which dif f ered f rom the named Respondent (Unkno wn) and contact inf ormation in the Complaint. The Center sent an email communication to the Complainant on October 20, 2025, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant f iled an amendment to the Complaint on October 20, 2025. The Center verif ied that the Complaint together with the amendment to the Complaint satisf ied the f ormal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules f or Unif orm Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules f or Unif orm Domain Name Dispute Resolution Policy (the “Supplemental Rules”). In accordance with the Rules, paragraphs 2 and 4, the Center f ormally notif ied the Respondent of the Complaint, and the proceedings commenced on October 23, 2025. In accordance with the Rules, paragraph 5, the due date f or Response was November 12, 2025. The Respondent did not submit any response. Accordingly, the Center notif ied the Respondent’s def ault on November 14, 2025. The Center appointed Nayiri Boghossian as the sole panelist in this matter on November 19, 2025. The Panel f inds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. page 2 4. Factual Background The Complainant started as an agribusiness established in 1902 and then expanded its business in areas such as f inancial services and business management. The Complainant owns numerous trademark registrations f or ADM such as: - United States trademark registration No. 1386430, registered on March 18, 1986 (f irst use in 1923); - United States trademark registration No. 2766613, registered on September 23 , 2003; and - United States trademark registration No. 2307492, registered on January 1 1, 2000. The disputed domain name was registered on October 8, 2025 and the evidence ref lects that it has been used f or sending email communications impersonating an employee of the Complainant. The disputed domain name itself does not resolve to an active website. 5. Parties’ Contentions A. Complainant The Complainant contends that it has satisfied each of the elements required under the Policy f or a transf er of the disputed domain name. Notably, the Complainant contends that the disputed domain name is conf usingly similar to the Complainant’s trademark. The Complainant’s trademark ADM is well known. The disputed domain name incorporates the Complainant’s trademark ADM. The addition of the terms “my” and “advantage” does not prevent a f inding of conf using similarity with the Complainant’s trademark. The Complainant contends that the Respondent has no rights or legitimate interests in the disputed domain name. The Respondent is not commonly known by the disputed domain name. The disputed domain name was used to impersonate the Complainant. The Respondent is not making a legitimate, noncommercial or f air use of the disputed domain name without intent for commercial gain. Instead, the Respondent is using it to deceive third party businesses. The Complainant contends that the disputed domain name was registered and is being used in bad f aith. Emails were sent to vendors of the Complainant requesting a quote while impersonating an employee of the Complainant. The Respondent knew of the Complainant and its trademark. B. Respondent The Respondent did not reply to the Complainant’s contentions. 6. Discussion and Findings A. Identical or Confusingly Similar It is well accepted that the f irst element f unctions primarily as a standing requirement. The standing (or threshold) test for confusing similarity involves a reasoned but relatively straightforward comparison between the Complainant’s trademark and the disputed domain name. WIPO Overview of WIPO Panel Views on Selected UDRP Questions, Third Edition (“WIPO Overview 3.0”), section 1.7. The Complainant has shown rights in respect of a trademark or service mark for the purposes of the Policy. WIPO Overview 3.0, section 1.2.1. The entirety of the mark is reproduced within the disputed domain name. Accordingly, the disputed domain name is confusingly similar to the mark f or the purposes of the Policy. WIPO Overview 3.0, section 1.7. page 3 Although the addition of other terms here, “my” and “advantage” may bear on assessment of the second and third elements, the Panel finds the addition of such terms does not prevent a f inding of conf using similarity between the disputed domain name and the mark f or the purposes of the Policy. WIPO Overview 3.0, section 1.8. The Panel f inds the f irst element of the Policy has been established. B. Rights or Legitimate Interests Paragraph 4(c) of the Policy provides a list of circumstances in which the Respondent may demonstrate rights or legitimate interests in a disputed domain name. Although the overall burden of proof in UDRP proceedings is on the complainant, panels have recognized that proving a respondent lacks rights or legitimate interests in a domain name may result in the difficult task of “proving a negative”, requiring information that is of ten primarily within the knowledge or control of the respondent. As such, where a complainant makes out a prima facie case that the respondent lacks rights or legitimate interests, the burden of production on this element shifts to the respondent to come f orward with relevant evidence demonstrating rights or legitimate interests in the domain name (although the burden of proof always remains on the complainant). If the respondent f ails to come f orward with such relevant evidence, the complainant is deemed to have satisf ied the second element. WIPO Overview 3.0, section 2.1. Having reviewed the available record, the Panel finds the Complainant has established a prima f acie case that the Respondent lacks rights or legitimate interests in the disputed domain name. The Respondent has not rebutted the Complainant’s prima facie showing and has not come f orward with any relevant evidence demonstrating rights or legitimate interests in the disputed domain name such as those enumerated in the Policy or otherwise. Panels have held that the use of a domain name f or illegitimate activity here, claimed, phishing and impersonation/passing off, can never confer rights or legitimate interests on a respondent. WIPO Overview 3.0, section 2.13.1. The Panel f inds the second element of the Policy has been established. C. Registered and Used in Bad Faith The Panel notes that, f or the purposes of paragraph 4(a)(iii) of the Policy, paragraph 4(b) of the Policy establishes circumstances, in particular, but without limitation, that, if found by the Panel to be present, shall be evidence of the registration and use of a domain name in bad f aith. In the present case, the Panel notes that the Respondent is using the disputed domain name in connection with an email address that is part of a fraudulent scheme. Emails were sent to vendors replicating the name of the Complainant’s employee and requesting a quote. The disputed domain name was registered decades af ter the f irst use of the Complainant’s trademark and almost 40 years af ter the registration of the Complainant’s trademark. Paragraph 4(b) of the Policy sets out a list of non-exhaustive circumstances that may indicate that a domain name was registered and used in bad faith, but other circumstances may be relevant in assessing whether a respondent’s registration and use of a domain name is in bad f aith. WIPO Overview 3.0, section 3.2.1. Panels have held that the use of a domain name f or illegitimate activity here, claimed, phishing and impersonation/passing off, constitutes bad f aith. WIPO Overview 3.0, section 3.4. Having reviewed the record, the Panel finds the Respondent’s registration and use of the disputed domain name constitutes bad f aith under the Policy. The Panel f inds that the Complainant has established the third element of the Policy. page 4 7. Decision For the f oregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the disputed domain name <myadmadvantage.com> be transf erred to the Complainant. /Nayiri Boghossian/ Nayiri Boghossian Sole Panelist Date: November 25, 2025
Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.
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