Westmore · UDRP DecisionZooxgl.com
The Panel ordered transfer of <zooxgl.com>. It found the Domain Name confusingly similar to the Complainant’s ZOOX mark because it incorporated the mark in its entirety with the additional letters “gl”. The Respondent lacked rights or legitimate interests because it had used the Domain Name for a website impersonating the Complainant, displaying its trademark and copyrighted photographs, and inviting users to deposit money. That targeting and apparent commercial deception also established bad-faith registration and use under Policy paragraph 4(b)(iv), notwithstanding that the Domain Name was inactive at the time of the decision.
The timeline behind zooxgl.com
Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.
Westmore reconstructs the full history behind zooxgl.com — from public RDAP and the Internet Archive — as part of UDRP Intelligence:
This decision illustrates a straightforward targeted-impersonation pattern in which a domain reproducing an entire trademark was used with the complainant’s branding and imagery to solicit user deposits. The Panel treated that conduct as incompatible with rights or legitimate interests and as paradigm bad faith under paragraph 4(b)(iv). It also confirms that taking the website offline before the decision does not erase evidence of prior abusive use.
Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.
ARBITRATION AND MEDIATION CENTER ADMINISTRATIVE PANEL DECISION Zoox, Inc. v. ASSA DDDFS Case No. D2026-2170 1. The Parties The Complainant is Zoox, Inc., United States of America (“United States”), represented by Lee & Hayes, PC, United States. The Respondent is ASSA DDDFS, China. 2. The Domain Name and Registrar The disputed domain name <zooxgl.com> (the “Domain Name”) is registered with Name.com, Inc. (the “Registrar”). 3. Procedural History The Complaint was filed with the WIPO Arbitration and Mediation Center (the “Center”) on May 20, 2026. On May 20, 2026, the Center transmitted by email to the Registrar a request for registrar verification in connection with the Domain Name. On May 21, 2026, the Registrar transmitted by email to the Center its verification response disclosing registrant and contact information for the Domain Name which differed from the named Respondent (Redacted for Privacy, Domain Protection Services, Inc.) and contact information in the Complaint. The Center sent an email communication to the Complainant on May 22, 2026, providing the registrant and contact information disclosed by the Registrar, and inviting the Complainant to submit an amendment to the Complaint. The Complainant filed an amendment to the Complaint on May 23, 2026. The Center verified that the Complaint together with the amendment to the Complaint satisfied the formal requirements of the Uniform Domain Name Dispute Resolution Policy (the “Policy” or “UDRP”), the Rules for Uniform Domain Name Dispute Resolution Policy (the “Rules”), and the WIPO Supplemental Rules for Uniform Domain Name Dispute Resolution Policy (the “Supplemental Rules”). In accordance with the Rules, paragraphs 2 and 4, the Center formally notified the Respondent of the Complaint, and the proceedings commenced on May 28, 2026. In accordance with the Rules, paragraph 5, the due date for Response was June 17, 2026. The Respondent did not submit any response. Accordingly, the Center notified the Respondent’s default on June 18, 2026. page 2 The Center appointed Ian Lowe as the sole panelist in this matter on June 23, 2026. The Panel finds that it was properly constituted. The Panel has submitted the Statement of Acceptance and Declaration of Impartiality and Independence, as required by the Center to ensure compliance with the Rules, paragraph 7. 4. Factual Background The Complainant is a company based in California, United States that was founded in 2014. It is building a fleet of autonomous, symmetrical, battery-electric vehicles that will be used for its ride-hailing service. Since at least 2006, the Complainant has consistently used the mark ZOOX to advertise and promote its goods and services. It was acquired by Amazon in 2020. The Complainant is the proprietor of a number of registered trademarks for ZOOX, including Australia trademark number 1541786 ZOOX registered on February 20, 2013; International trademark number 1184899 ZOOX registered on November 13, 2013, designating a number of territories including China; and United States trademark number 8118488 stylized word mark ZOOX registered on January 27, 2026. The Domain Name does not currently resolve to an active website, but the Complainant has adduced evidence that at the time of preparation of the Complaint it resolved to a website impersonating the Complainant, that featured the ZOOX trademark, used the copyrighted photographs of the Complainant and invited users to log in and deposit money. 5. Parties’ Contentions The Complainant contends that the Domain Name is confusingly similar to its ZOOX trademark (the “Mark”), that the Respondent has no rights or legitimate interests in respect of the Domain Name, and that the Respondent registered and is using the Domain Name in bad faith within the meaning of paragraph 4(b)(iv) of the Policy. B. Respondent The Respondent did not reply to the Complainant’s contentions. 6. Discussion and Findings For this Complaint to succeed in relation to the Domain Name the Complainant must prove that: (i) the Domain Name is identical or confusingly similar to a trademark or service mark in which the Complainant has rights; and (ii) the Respondent has no rights or legitimate interests in respect of the Domain Name; and (iii) the Domain Name has been registered and is being used in bad faith. A. Identical or Confusingly Similar It is well accepted that the first element functions primarily as a standing requirement. The standing (or threshold) test for confusing similarity involves a reasoned but relatively straightforward comparison between the Complainant’s trademark and the Domain Name. WIPO Overview of WIPO Panel Views on Select UDRP Questions (“WIPO Overview 3.1”), section 1.7. The Complainant has shown rights in respect of a trademark or service mark for the purposes of the Policy. WIPO Overview 3.1, section 1.2.1. page 3 Ignoring the generic Top-Level Domain (“gTLD”) “.com”, the Domain Name comprises the entirety of the Mark with the addition of the letters “gl”. The Panel finds that the addition of these letters does not prevent a finding of confusing similarity between the Domain Name and the Mark. WIPO Overview 3.1, section 1.8. Accordingly, the Panel finds that the Domain Name is confusingly similar to a trademark in which the Complainant has rights, and the first element of the Policy has been established. B. Rights or Legitimate Interests Paragraph 4(c) of the Policy provides a list of circumstances in which the Respondent may demonstrate rights or legitimate interests in a disputed domain name. Although the overall burden of proof in UDRP proceedings is on the complainant, panels have recognized that proving a respondent lacks rights or legitimate interests in a domain name may result in the difficult task of “proving a negative”, requiring information that is often primarily within the knowledge or control of the respondent. Accordingly, where a complainant makes out a prima facie case that the respondent lacks rights or legitimate interests, the burden of production on this element shifts to the respondent to come forward with relevant evidence demonstrating rights or legitimate interests in the domain name (although the burden of proof always remains on the complainant). If the respondent fails to come forward with such relevant evidence, the complainant is deemed to have satisfied the second element. WIPO Overview 3.1, section 2.1. The Complainant has made out a strong prima facie case that the Respondent could have no rights or legitimate interests in respect of the Domain Name. The Respondent has used the Domain Name not in connection with a bona fide offering of goods or services, but for a website impersonating the Complainant, featuring the Complainant’s ZOOX trademark and copyright images of vehicles, and inviting users to deposit money. UDRP panels have consistently held that the use of a domain name for illegal activity (such as impersonation or passing off) can never confer rights or legitimate interests on a respondent. See WIPO Overview 3.1, section 2.13.1. There is no suggestion that the Respondent has ever been known by the Domain Name. The Respondent has chosen not to respond to the Complainant or to take any steps to counter the prima facie case established by the Complainant. In the circumstances, the Panel finds that the Respondent does not have any rights or legitimate interests in respect of the Domain Name. The Panel finds the second element of the Policy has been established. C. Registered and Used in Bad Faith The Panel notes that, for the purposes of paragraph 4(a)(iii) of the Policy, paragraph 4(b) of the Policy establishes circumstances, in particular, but without limitation, that, if found by the Panel to be present, shall be evidence of the registration and use of a domain name in bad faith. In light of the nature of the Domain Name, incorporating the entirety of the Mark, and the Respondent’s use of its website to impersonate the Complainant, the Panel is in no doubt that the Respondent had the Complainant and its rights in the Mark in mind when it registered the Domain Name. The Panel is satisfied that the Respondent has registered and, as set out above, used the Domain Name to impersonate the Complainant and to deceive Internet users into believing that the Domain Name is operated or authorized by the Complainant, attracting Internet users by creating a likelihood of confusion with the Mark. In the Panel’s view, the use of a domain name for such activity, clearly with a view to commercial gain, amounts to paradigm bad faith registration and use for the purposes of the Policy, paragraph 4(b)(iv). page 4 Moreover, panels have held that the use of a domain name for illegal activity (such as impersonation or passing off) constitutes bad faith. WIPO Overview 3.1, section 3.4. Finally, the fact that the Domain Name does not currently resolve to an active website does not prevent a finding of bad faith. The Panel finds the third element of the Policy has been established. 7. Decision For the foregoing reasons, in accordance with paragraphs 4(i) of the Policy and 15 of the Rules, the Panel orders that the Domain Name <zooxgl.com> be transferred to the Complainant. /Ian Lowe/ Ian Lowe Sole Panelist Date: July 7, 2026
Source of record: WIPO . Reproduced for research; WIPO is the authoritative source.
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