Westmore · UDRP DecisionVikingcruiseinc.com
The Panel found the domain confusingly similar to Complainant's registered VIKING mark, found Respondent lacked rights or legitimate interests because the domain deceptively offered competing services under the mark, and found bad-faith registration and use based on commercial confusion, disruption, and false registration details. The Panel ordered transfer of the domain to Complainant.
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The Panel found that Respondent used the domain to attract Internet users for commercial gain by creating confusion about source, sponsorship, affiliation, or endorsement, while offering competing services and disrupting Complainant's business. Respondent's provision of false registration contact details was additional evidence of bad faith.
Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.
NATIONAL ARBITRATION FORUM DECISION Viking River Cruises, Inc. and Viking River Cruises (Bermuda) Ltd. v. Sam smith Claim Number: FA2601002198540 PARTIES Complainant is Viking River Cruises, Inc. and Viking River Cruises (Bermuda) Ltd. ("Complainant"), represented by Beth Goldman of Orrick, Herrington & Sutcliffe LLP, California, USA. Respondent is Sam smith ("Respondent"), India. REGISTRAR AND DISPUTED DOMAIN NAME The domain name at issue is <vikingcruiseinc.com>, (the "Domain Name") registered with GoDaddy.com, LLC. PANEL The undersigned certifies that they have acted independently and impartially and to the best of their knowledge have no known conflict in serving as Panelist in this proceeding. Dawn Osborne as Panelist. PROCEDURAL HISTORY Complainant submitted a Complaint to Forum electronically on January 7, 2026; Forum received payment on January 7, 2026. On January 8, 2026, GoDaddy.com, LLC confirmed by e-mail to Forum that the <vikingcruiseinc.com> Domain Name is registered with GoDaddy.com, LLC and that Respondent is the current registrant of the name. GoDaddy.com, LLC has verified that Respondent is bound by the GoDaddy.com, LLC registration agreement and has thereby agreed to resolve domain disputes brought by third parties in accordance with ICANN's Uniform Domain Name Dispute Resolution Policy (the "Policy"). On January 12, 2026, Forum served the Complaint and all Annexes, including a Written Notice of the Complaint, setting a deadline of February 2, 2026 by which Respondent could file a Response to the Complaint, via e-mail to all entities and persons listed on Respondent's registration as technical, administrative, and billing contacts, and to postmaster@vikingcruiseinc.com. Also on January 12, 2026, the Written Notice of the Complaint, notifying Respondent of the e-mail addresses served and the deadline for a Response, was transmitted to Respondent via post and fax, to all entities and persons listed on Respondent's registration as technical, administrative and billing contacts. Having received no response from Respondent, Forum transmitted to the parties a Notification of Respondent Default. On February 3, 2026 pursuant to Complainant's request to have the dispute decided by a single-member Panel, Forum appointed Dawn Osborne as Panelist. Having reviewed the communications records, the Administrative Panel (the "Panel") finds that Forum has discharged its responsibility under Paragraph 2(a) of the Rules for Uniform Domain Name Dispute Resolution Policy (the "Rules") "to employ reasonably available means calculated to achieve actual notice to Respondent" through submission of Electronic and Written Notices, as defined in Rule 1 and Rule 2. Therefore, the Panel may issue its decision based on the documents submitted and in accordance with the ICANN Policy, ICANN Rules, Forum's Supplemental Rules and any rules and principles of law that the Panel deems applicable, without the benefit of any response from Respondent. RELIEF SOUGHT Complainant requests that the Domain Name be transferred from Respondent to Complainant. PRELIMINARY ISSUE: MULTIPLE COMPLAINANTS In the instant proceedings, there are two Complainants. Paragraph 3(a) of the Rules for Uniform Domain Name Dispute Resolution Policy (the "Rules") provides that "[a]ny person or entity may initiate an administrative proceeding by submitting a complaint." Forum's Supplemental Rule 1(e) defines "The Party Initiating a Complaint Concerning a Domain Name Registration" as a "single person or entity claiming to have rights in the domain name, or multiple persons or entities who have a sufficient nexus who can each claim to have rights to all domain names listed in the Complaint." Viking River Cruises Inc. operates river cruises and Viking River Cruises (Bermuda) Ltd holds trade mark registrations on behalf of the Viking Cruises corporate group. The panel holds that both companies have the sufficient nexus to both bring this Complaint and will be hereinafter referred to as the Complainant. PARTIES' CONTENTIONS A. Complainant The Complainant's contentions can be summarised as follows: The Complainant is the owner of the trade mark VIKING registered, inter alia, in the USA for boat travel services since 2013. The Domain Name registered in 2025 is confusingly similar to the Complainant's VIKING mark, adding only generic elements and the gTLD .com. Respondent is not commonly known by the Domain Name and has no permission from the Complainant to use the Complainant's mark. The Domain Name has been used for competing services using the Complainant's mark in its masthead. This is not a bona fide offering of goods and services or a non commercial legitimate fair use. The Respondent has no rights or legitimate interests in the Domain Name. The Respondent registered the Domain Name to direct it to a site to confuse Internet users into believing the web site and Domain Name are associated with the Complainant for commercial gain disrupting the Complainant's business. The Domain Name has been registered and used in bad faith. The Panel also notes that the Respondent is self evidently using a false address for the data registration details for the Domain Name. B. Respondent Respondent failed to submit a Response in this proceeding. FINDINGS The Complainant's contentions can be summarised as follows: The Complainant is the owner of the trade mark VIKING registered, inter alia, in the USA for boat travel services since 2013. The Domain Name registered in 2025 has been used for competing services. The Respondent is self evidently using a false address. DISCUSSION Paragraph 15(a) of the Rules instructs this Panel to "decide a complaint on the basis of the statements and documents submitted and in accordance with the Policy, these Rules and any rules and principles of law that it deems applicable." Paragraph 4(a) of the Policy requires that Complainant must prove each of the following three elements to obtain an order that a domain name should be cancelled or transferred: (1) the domain name registered by Respondent is identical or confusingly similar to a trademark or service mark in which Complainant has rights; and (2) Respondent has no rights or legitimate interests in respect of the domain name; and (3) the domain name has been registered and is being used in bad faith. In view of Respondent's failure to submit a response, the Panel shall decide this administrative proceeding on the basis of Complainant's undisputed representations pursuant to paragraphs 5(f), 14(a) and 15(a) of the Rules and draw such inferences it considers appropriate pursuant to paragraph 14(b) of the Rules. The Panel is entitled to accept all reasonable allegations set forth in a complaint; however, the Panel may deny relief where a complaint contains mere conclusory or unsubstantiated arguments. See WIPO Jurisprudential Overview 3.0 at ¶ 4.3; see also eGalaxy Multimedia Inc. v. ON HOLD By Owner Ready To Expire, FA 157287 (Forum June 26, 2003) ("Because Complainant did not produce clear evidence to support its subjective allegations [. . .] the Panel finds it appropriate to dismiss the Complaint"). Identical and/or Confusingly Similar The Domain Name consists of the Complainant's VIKING mark (which is registered, inter alia, in the USA for river cruise services since 2013), the generic terms 'cruise' and 'inc' and the gTLD .com. Previous panels have found confusing similarity when a respondent merely adds generic terms to a Complainant's mark. See PG&E Corp. v Anderson, D2000-1264 (WIPO Nov. 22, 2000)(finding that respondent does not by adding common descriptive or generic terms create new or different marks nor does it alter the underlying mark held by the Complainant). The gTLD .com does not serve to distinguish a Domain Name from a Complainant's mark. See Red Hat Inc v Haecke FA 726010 (Forum July 24, 2006) (concluding that the redhat.org domain name is identical to the complainant's red hat mark because the mere addition of the gTLD was insufficient to differentiate the disputed domain name from the mark). Accordingly, the Panel holds that the Domain Name is confusingly similar to the Complainant's registered mark. As such the Panel holds that Paragraph 4(a)(i) of the Policy has been satisfied. Rights or Legitimate Interests The Respondent is not authorised by the Complainant. There is no evidence or reason to suggest the Respondent is, in fact, commonly known by the Domain Name. See Alaska Air Group, Inc. and its subsidiary, Alaska Airlines v. Song Bin, FA 1574905 (Forum September 17, 2014) (holding that the respondent was not commonly known by the disputed domain name as demonstrated by the data registration information and based on the fact that the complainant had not licensed or authorized the respondent to use its ALASKA AIRLINES mark). Respondent's name does not bear any resemblance to the Domain Name and the Panel finds that the Respondent is not commonly known by it. The use of the Domain Name is commercial and so is not non commercial legitimate fair use. The website attached to the Domain Name uses the Complainant's mark in its masthead to suggest that it is a site operated by or authorised by the Complainant when it is not and offering competing services. The Panel finds this use is deceptive and confusing. As such it cannot amount to the bona fide offering of goods and services. See Am. Intl Group Inc v Benjamin FA 944242 (Forum May 11, 2007) (finding that the Respondent's use of a confusingly similar domain name to compete with the Complainant's business did not constitute a bona fide use of goods and services.) The Respondent has not answered the Complaint or rebutted the prima facie case evidenced by the Complainant as set out herein. As such the Panelist finds that the Respondent does not have rights or a legitimate interest in the Domain Name and that the Complainant has satisfied the second limb of the Policy. Registration and Use in Bad Faith In the opinion of the Panelist, the use made of the Domain Name in relation to the Respondent's site is confusing and disruptive in that visitors to the site might reasonably believe it is connected to or approved by the Complainant as it offers competing services under the Complainant's mark used as a masthead to represent falsely that the site attached to the Domain Name is an site connected to the Complainant. Accordingly, the Panel holds that the Respondent has intentionally attempted to attract for commercial gain Internet users to his website by creating a likelihood of confusion, inter alia, with the Complainant's trade mark as to the source, sponsorship, affiliation or endorsement of the web site and services on it likely to disrupt the business of the Complainant. See Asbury Auto Group Inc v Tex. Int'l Prop Assocs FA 958542 (Forum May 29, 2007) (finding that the respondent's use of the disputed domain name to compete with the complainant's business would likely lead to confusion amongst Internet users as to the sponsorship or affiliation of a competing business and was therefore evidence of bad faith and use). The Respondent has provided false contact details for the data registration details of the Domain Name. Providing obviously false information at the time of a domain name's registration is evidence of respondent's bad faith registration and use under Policy 4(a)(iii). See Farouk Systems, Inc. v. Jack King / SLB, FA 1618704 (Forum June 19, 2015) (finding bad faith registration and use pursuant to Policy ¶ 4(a)(iii) where the respondent had provided false contact information when registering the disputed domain name). As such, the Panelist believes that the Complainant has made out its case that the Domain Name was registered and used in bad faith and has satisfied the third limb of the Policy under para 4(b)(iii) and (iv). DECISION Having established all three elements required under the ICANN Policy, the Panel concludes that relief shall be GRANTED. Accordingly, it is Ordered that the <vikingcruiseinc.com> domain name be TRANSFERRED from Respondent to Complainant. Dawn Osborne, Panelist Dated: February 3, 2026 Click Here to return to the main Domain Decisions Page. Click Here to return to our Home Page
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