Westmore · UDRP decision
FORUM · Case No. FA2602002206759

Whataburger.lol

TransferFORUM-indexed · informational, not legal advice

The Panel ordered transfer of <whataburger.lol>, finding it identical to Complainant's registered WHATABURGER mark, that Respondent lacked rights or legitimate interests, and that Respondent registered and used it in bad faith to impersonate Complainant and attract users for commercial gain through purported sales of unauthorized competing merchandise.

Outcome
Transfer
At a glance
Provider
FORUM
Outcome
Transfer
Decision date
2026-03-19
Panelist(s)
Nicholas J.T. Smith
Complainant
Whatabrands LLC
Respondent
陈 星
Counsel
Kirby Cronin
Law firm
Ferguson Braswell Frasier Kubasta, PC
Disputed domain(s)
whataburger.lol
Citation weightrelies on 11 authorities
Domain history UDRP Intelligence

The timeline behind whataburger.lol

Registration, the decision and the archived record of what this domain actually displayed — from public RDAP and the Internet Archive.

Westmore reconstructs the full history behind whataburger.lol — from public RDAP and the Internet Archive — as part of UDRP Intelligence:

Registration → decision → today timeline
Archived Wayback evidence of what the site showed
Registry bad-faith signals
The live current registrant
Available in UDRP Intelligence
Verified public record
Outcome & remedy
Complaint granted. Panel ordered transfer of whataburger.lol.
Reverse Domain Name Hijacking
No RDNH raised.
Westmore Insight

The Panel found Respondent knew of the WHATABURGER mark when registering the domain because the website copied Complainant's marks and product images and passed itself off as official. Respondent used the domain to create confusion for commercial gain by offering purportedly unauthorized competing products.

The three-part test
Identical or confusingly similarMet
Rights or legitimate interestsMet
Registered and used in bad faithMet

Result of record. The panel's reasoning and decisive facts behind each element are in the Intelligence dossier below.

Related decisions
Case details
Provider
FORUM
Outcome
Transfer
Decision date
2026-03-19
Panel
Nicholas J.T. Smith
Full decision
12 min read · hosted by Westmore

NATIONAL ARBITRATION FORUM DECISION Whatabrands LLC v. 陈 星 Claim Number: FA2602002206759 PARTIES Complainant is Whatabrands LLC ("Complainant"), represented by Kirby Cronin of Ferguson Braswell Frasier Kubasta, PC, Texas, USA. Respondent is 陈 星 ("Respondent"), USA. REGISTRAR AND DISPUTED DOMAIN NAME The domain name at issue is <whataburger.lol> ("Domain Name"), registered with Dynadot Inc. PANEL The undersigned certifies that they have acted independently and impartially and to the best of their knowledge have no known conflict in serving as Panelist in this proceeding. Nicholas J.T. Smith as Panelist. PROCEDURAL HISTORY Complainant submitted a Complaint to Forum electronically on February 23, 2026; Forum received payment on February 23, 2026. On February 26, 2026, Dynadot Inc confirmed by e-mail to Forum that the <whataburger.lol> domain name is registered with Dynadot Inc and that Respondent is the current registrant of the name. Dynadot Inc has verified that Respondent is bound by the Dynadot Inc registration agreement and has thereby agreed to resolve domain disputes brought by third parties in accordance with ICANN's Uniform Domain Name Dispute Resolution Policy (the "Policy"). On February 26, 2026, Forum served the Complaint and all Annexes, including a Written Notice of the Complaint, setting a deadline of March 18, 2026 by which Respondent could file a Response to the Complaint, via e-mail to all entities and persons listed on Respondent's registration as technical, administrative, and billing contacts, and to postmaster@whataburger.lol. Also on February 26, 2026, the Written Notice of the Complaint, notifying Respondent of the e-mail addresses served and the deadline for a Response, was transmitted to Respondent via post and fax, to all entities and persons listed on Respondent's registration as technical, administrative and billing contacts. Having received no response from Respondent, Forum transmitted to the parties a Notification of Respondent Default. On March 19, 2026, pursuant to Complainant's request to have the dispute decided by a single-member Panel, Forum appointed Nicholas J.T. Smith as Panelist. Having reviewed the communications records, the Administrative Panel (the "Panel") finds that Forum has discharged its responsibility under Paragraph 2(a) of the Rules for Uniform Domain Name Dispute Resolution Policy (the "Rules") "to employ reasonably available means calculated to achieve actual notice to Respondent" through submission of Electronic and Written Notices, as defined in Rule 1 and Rule 2. Therefore, the Panel may issue its decision based on the documents submitted and in accordance with the ICANN Policy, ICANN Rules, Forum's Supplemental Rules and any rules and principles of law that the Panel deems applicable, without the benefit of any response from Respondent. RELIEF SOUGHT Complainant requests that the Domain Name be transferred from Respondent to Complainant. PARTIES' CONTENTIONS A. Complainant Complainant is a United States corporation that for over 70 years has offered a variety of food products and restaurant services under the WHATABURGER mark. Complainant owns or operates over 1,000 locations offering goods and services under the WHATABURGER mark. Complainant also offers a range of apparel and merchandise under the WHATABURGER mark which it offers from its official website at www.whataburger.com under which it maintains an online retail portal under the registered trademark WHATASTORE. Complainant has rights in the WHATABURGER mark through its registration of the mark with the United States Patent and Trademark Office ("USPTO") (e.g., Reg. No. 652,137 registered September 24, 1957). Respondent's <whataburger.lol> domain name is identical or confusingly to Complainant's mark because it incorporates the WHATABURGER mark and adds the ".lol" generic top-level domain ("gTLD"). Respondent has no legitimate interests in the <whataburger.lol> domain name. Respondent is not commonly known by the Domain Name and Complainant has not authorized or licensed Respondent any rights in the WHATABURGER mark. Additionally, Respondent does not use the Domain Name for any bona fide offering of goods or services or legitimate noncommercial or fair use. Rather, Respondent is attempting to profit from confusing users into believing that the resolving site ("Respondent's Website") belongs to Complainant by reproducing Complainant's WHATABURGER mark, various device marks and logos and copyrighted images of Complainant's products copied directly from Complainant's website for the purpose of offering competing and unauthorized merchandise. Moreover, Respondent asserts, on the Respondent's Website, that it is the "official WHATABURGER online store", which is not the case. Respondent registered and uses the <whataburger.lol> domain name in bad faith. Respondent registered the Domain Name in order to disrupt Complainant's business and divert customers for commercial gain. Respondent also had actual knowledge of Complainant's rights in the WHATABURGER mark at the time of registration evidenced by the use of the Complainant's marks and images of Complainant's products on the Respondent's Website. B. Respondent Respondent failed to submit a Response in this proceeding. FINDINGS Complainant holds trademark rights for the WHATABURGER mark. The Domain Name is identical to Complainant's WHATABURGER mark. Complainant has established that Respondent lacks rights or legitimate interests in the Domain Name and that Respondent registered and has used the Domain Name in bad faith. DISCUSSION Paragraph 15(a) of the Rules instructs this Panel to "decide a complaint on the basis of the statements and documents submitted and in accordance with the Policy, these Rules and any rules and principles of law that it deems applicable." Paragraph 4(a) of the Policy requires that Complainant must prove each of the following three elements to obtain an order that a domain name should be cancelled or transferred: (1) the domain name registered by Respondent is identical or confusingly similar to a trademark or service mark in which Complainant has rights; and (2) Respondent has no rights or legitimate interests in respect of the domain name; and (3) the domain name has been registered and is being used in bad faith. In view of Respondent's failure to submit a response, the Panel shall decide this administrative proceeding on the basis of Complainant's undisputed representations pursuant to paragraphs 5(f), 14(a) and 15(a) of the Rules and draw such inferences it considers appropriate pursuant to paragraph 14(b) of the Rules. The Panel is entitled to accept all reasonable allegations set forth in a complaint; however, the Panel may deny relief where a complaint contains mere conclusory or unsubstantiated arguments. See WIPO Jurisprudential Overview 3.0 at ¶ 4.3; see also eGalaxy Multimedia Inc. v. ON HOLD By Owner Ready To Expire, FA 157287 (Forum June 26, 2003) ("Because Complainant did not produce clear evidence to support its subjective allegations [. . .] the Panel finds it appropriate to dismiss the Complaint"). Identical and/or Confusingly Similar Complainant has rights in the WHATABURGER mark under Policy ¶ 4(a)(i) through its registration of the mark with the USPTO (e.g., Reg. No. 652,137 registered September 24, 1954). Registration with the USPTO can sufficiently establish rights in a mark under Policy ¶ 4(a)(i). See Thermo Electron Corp. v. Xu, FA 713851 (Forum July 12, 2006) (finding that the complainants had established rights in marks where the marks were registered with a national trademark authority). The Panel finds that the <whataburger.lol> domain name is identical to Complainant's WHATABURGER mark as it wholly incorporates the WHATABURGER mark and then adds the ".lol" gTLD. Adding a gTLD to mark is generally insufficient to create a distinction between a complainant's mark and a disputed domain name under Policy ¶ 4(a)(i). See Dell Inc. v. Protection of Private Person / Privacy Protection, FA 1681432 (Forum Aug. 1, 2016) ("A TLD (whether a gTLD, sTLD or ccTLD) is disregarded under a Policy ¶ 4(a)(i) analysis because the domain name syntax requires TLDs."). The Panel finds Complainant has satisfied Policy ¶ 4(a)(i). Rights or Legitimate Interests Complainant alleges that Respondent holds no rights or legitimate interests in the Domain Name. In order for Complainant to succeed under this element, it must first make a prima facie case that Respondent lacks rights and legitimate interests in the Domain Name under Policy ¶ 4(a)(ii), and then the burden shifts to Respondent to show it does have rights or legitimate interests. See Hanna-Barbera Prods., Inc. v. Entm't Commentaries, FA 741828 (Forum Aug. 18, 2006) and AOL LLC v. Gerberg, FA 780200 (Forum Sept. 25, 2006) ("Complainant must first make a prima facie showing that Respondent does not have rights or legitimate interest in the subject domain names, which burden is light. If Complainant satisfies its burden, then the burden shifts to Respondent to show that it does have rights or legitimate interests in the subject domain names."). The Panel holds that Complainant has made out a prima facie case. Complainant asserts that Respondent has no rights or legitimate interests in the Domain Name as Respondent is not commonly known by the Domain Name, nor has Complainant authorized Respondent to use the WHATABURGER mark. Respondent has no relationship, affiliation, connection, endorsement or association with Complainant. WHOIS information can help support a finding that a respondent is not commonly known by the disputed domain name, especially where a privacy service has been engaged. See State Farm Mutual Automobile Insurance Company v. Dale Anderson, FA 1613011 (Forum May 21, 2015) (concluding that because the WHOIS record lists "Dale Anderson" as the registrant of the disputed domain name, the respondent was not commonly known by the <statefarmforum.com> domain name pursuant to Policy ¶ 4(c)(ii)); see also Kohler Co. v. Privacy Service, FA 1621573 (Forum July 2, 2015) (holding that the respondent was not commonly known by the disputed domain name pursuant to Policy ¶ 4(c)(ii) where "Privacy Service" was listed as the registrant of the disputed domain name). The WHOIS information of record lists "陈 星" as the registrant of record. Coupled with Complainant's unrebutted assertions as to absence of any affiliation or authorization between the parties, the Panel finds that Respondent is not commonly known by the Domain Name in accordance with Policy ¶ 4(c)(ii). The Domain Name is resolves to the Respondent's Website which, through the reproduction of the WHATABURGER mark, various other composite and device marks owned by the Complainant including its WHATASTORE mark, copyrighted images of Complainant's products and the inclusion of the actively misleading statement that Respondent is the "official WHATABURGER online store", passes itself off as an official website of the Complainant or a retailer authorized by the Complainant (which is not the case) for the purpose of purporting to offer for sale either unauthorized or counterfeit versions of Complainant's apparel and merchandise products, in either case in direct competition with Complainant's authorized WHATABURGER apparel and merchandise products. The use of a confusingly similar domain name to resolve to a webpage that offers unauthorized versions of a complainant's goods does not constitute a bona fide offering of goods or services or a legitimate noncommercial or fair use; indeed it provides a false impression that the Respondent is affiliated with or authorized by Complainant. See BALENCIAGA SA v. ling lin, FA 1768542 (Forum Feb. 16, 2018) ("The disputed domain names incorporate Complainant's registered mark, and are being used for websites that prominently display Complainant's mark and logo, along with apparent images of Complainant's products, offering them for sale at discounted prices. The sites do not disclaim any connection with Complainant, and in fact seem to be designed to create an appearance of such a connection. Such use does not give rise to rights or legitimate interests."). See also Am. Int'l Group, Inc. v. Busby, FA 156251 (Forum May 30, 2003) (finding that the respondent attempts to pass itself off as the complainant online, which is blatant unauthorized use of the complainant's mark and is evidence that the respondent has no rights or legitimate interests in the disputed domain name). The Panel finds Complainant has satisfied Policy ¶ 4(a)(ii). Registration and Use in Bad Faith The Panel finds on the balance of probabilities that, at the time of registration of the Domain Name (December 16, 2025), Respondent had actual knowledge of Complainant's WHATABURGER mark since the Respondent's Website passes itself off as an official website of the Complainant or entity connected to Complainant including reproducing Complainant's mark and images of Complainant's products copied from Complainant's official website. Furthermore, there is no obvious explanation, nor has one been provided, for an entity to register a domain name identical to the WHATABURGER mark and use it to redirect visitors to a website purportedly selling unauthorized apparel and merchandise in direct competition with the Complainant under the WHATABURGER mark other than to take advantage of Complainant's reputation in the WHATABURGER mark. In the absence of rights or legitimate interests of its own this demonstrates registration in bad faith under Policy ¶ 4(a)(iii). The Panel finds that Respondent registered and uses the Domain Name in bad faith to create confusion with Complainant's WHATABURGER mark for commercial gain by using the confusingly similar Domain Name to resolve to a website that purports to offer unauthorized versions of Complainant's products in direct competition with the Complainant's products. Using a confusingly similar domain name to trade upon the goodwill of a complainant can evince bad faith under Policy ¶ 4(b)(iv). See Xylem Inc. and Xylem IP Holdings LLC v. YinSi BaoHu YiKaiQi, FA 1612750 (Forum May 13, 2015) ("The Panel agrees that Respondent's use of the website to display products similar to Complainant's, imputes intent to attract Internet users for commercial gain, and finds bad faith per Policy ¶ 4(b)(iv)."). See also Bittrex, Inc. v. Wuxi Yilian LLC, FA 1760517 (Forum Dec. 27, 2017) (finding bad faith per Policy ¶ 4(b)(iv) where "Respondent registered and uses the <lbittrex.com> domain name in bad faith by directing Internet users to a website that mimics Complainant's own website in order to confuse users into believing that Respondent is Complainant or is otherwise affiliated or associated with Complainant."). The Panel finds Complainant has satisfied Policy ¶ 4(a)(iii). DECISION Having established all three elements required under the ICANN Policy, the Panel concludes that relief shall be GRANTED. Accordingly, it is Ordered that the <whataburger.lol> domain name be TRANSFERRED from Respondent to Complainant. Nicholas J.T. Smith, Panelist Dated: March 19, 2026 Click Here to return to the main Domain Decisions Page. Click Here to return to our Home Page

Source of record: FORUM . Reproduced for research; FORUM is the authoritative source.

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