Process

How to approach a domain owner without overpaying

The first message sets the ceiling. Send the wrong one and you've already lost the negotiation.

· 2 min read

Owners price to the buyer they perceive. Reveal a funded company in a hurry and the anchor jumps.

  • Never use a company email that identifies you.
  • Keep the tone calm and unhurried.
  • Don't name a number first.
  • Consider a representative so your identity stays private.

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